Franchise opportunities

IN YOGA, PILATES & WELLBEING

Build a studio community that helps people find a new sense of calm and strength. This Is Yoga, Pilates, Wellbeing blends movement, mindfulness and connection, with the support and systems to help you grow a beautiful local business.

We respect your privacy.

What is This Is Yoga |
This Is Pilates?

A welcoming studio community offering Yoga, Pilates and Wellbeing Programs, designed to support real life with quality teaching and a grounded approach.

Who is the
franchise for?

Community-minded operators, teachers, and wellness entrepreneurs who want to run a calm, high-quality studio and follow a clear, supported path.

Where can I open?

We will discuss available territories and location suitability during your enquiry.

5

STUDIOS OPEN

15

Class styles offered

8,000

ACTIVE MEMBERS

12

YEARS IN WELLNESS

A MODERN WELLNESS BRAND,

BUILT ON CONSISTENCY & CARE

People are looking for places that feel good to walk into. Not intimidating. Not salesy.

Just clear teaching, thoughtful programming, and a sense of belonging.

  • Yoga for breath, mobility, focus and stress relief

  • Pilates for core strength, posture, stability and progressions

  • Wellbeing programs that support nervous system health, recovery and consistency

With This Is Yoga |
This Is Pilates, you are offering:

Your practice starts exactly where you are. Your business can too.

Franchise support that

keeps it clear and doable

When you partner with us, you are not starting from scratch. You will be supported with a practical framework so you can focus on people, quality, and day-to-day studio excellence.

Support Pillars:

  • Brand, positioning, and launch guidance

  • Studio setup standards and operational systems

  • Programming structure across Yoga, Pilates and Wellbeing

  • Teacher recruitment and onboarding support

  • Marketing templates and local area campaign guidance

  • Ongoing business support and performance check-ins

The kind of partner who thrives here

You do not need to be the loudest studio in town. You do need to care deeply about people and the quality of what you deliver.

This opportunity may be a fit if you are:

  • Values-led and community-minded

  • Ready to follow a proven model, while showing up locally with warmth

  • Comfortable leading a team and building consistent culture

  • Passionate about movement, mindfulness and wellbeing

Not sure yet?

Enquire for the information pack and we will talk you through what ownership can look like.

A studio collective

with momentum

This Is Yoga, Pilates, Wellbeing welcomes members in-studio across multiple locations, with the option to practise online for those who want flexibility.

A studio collective with momentum, Franchise Regions opening across Australia and New Zealand.

Interested in working with us?

  • Step 1: Submit the form → receive the Prospectus

  • Step 2: Book a Discovery Call

  • Step 3: Territory Assessment & Application

Get in Touch

If you're interested in working with us, complete the form with a few details about your project. We'll review your message and get back to you within 48 hours.

What's in the Prospectus?

  • Territory maps and available regions

  • Studio format and setup requirements

  • Investment levels and fee structure

  • Sample financials and revenue model

  • Franchisee support overview

We respect your privacy.

Frequently Asked Questions

  • This Is Yoga focuses on yoga practices that build mobility, breath, focus and calm. This Is Pilates focuses on strength, posture, control and progressive training. Many studios bring both together alongside Wellbeing Programs.

  • Franchisees receive guidance across setup, systems, programming, and marketing, with ongoing support to help maintain quality and consistency.

  • Yes. Each franchisee is granted a protected territory. Available territories and boundaries are discussed and confirmed during the discovery process.

  • Not always. Many successful studio owners are strong operators who hire great teachers and lead culture. We will guide you on the team structure required for a high-quality member experience.

  • The brand operates studios in Sydney and Bathurst, and also offers online classes.

  • Submit an enquiry to receive the information pack. We will share details relevant to your location and proposed studio format during the discovery process.

  • Ongoing fees, royalties and marketing contributions are outlined in detail in the Franchise Prospectus. We're happy to walk you through these on your discovery call.

Flow into a stronger, calmer, you with