Own a Premium Boutique Wellbeing Studio
Our model options include Yoga, Pilates or a Fusion studio
Regional & Lifestyle Studio Ownership Opportunities
This is Yoga (TIY) and This is Pilates (TIP) are premium boutique wellness studio franchises developed by the ShiftLab Studio Collective. Designed for regional, lifestyle and high-growth community markets, the model combines strong studio-level profitability with centralised operations, marketing and administrative support.
✔ Boutique studio model. Proven TIY & TIP brand positioning
✔ Recurring membership model
✔ Exclusive territories available
✔ Training and operational support
✔ Backed by ShiftLab Studio Collective
✔ Centralised marketing, CRM, finance and admin support
✔ Teacher recruitment, training and development
✔ Launch marketing and ongoing growth playbooks
✔ Pathway to multi-site ownership
STUDIO MODEL OPTIONS
Yoga Studio
Traditional and contemporary yoga programming.Pilates Studio
Premium reformer Pilates classes with strong recurring membership demand.Fusion Studio
A combination of yoga, Pilates and mobility training designed to serve a broader community audience.10
STUDIOS OPEN
15
Class styles offered
8,000
ACTIVE MEMBERS
12
YEARS IN WELLNESS
WHO THIS IS FOR
• Yoga teachers or Pilates instructors ready to own a studio
• Wellness entrepreneurs passionate about movement
• Studio managers ready to step into ownership
• Allied health professionals expanding their practice
• Lifestyle investors seeking a meaningful business